Color

#7073ff

#7073ff
hex#7073ff
rgbrgb(112, 115, 255)
hslhsl(239, 100%, 72%)
oklchoklch(0.627 0.203 277.9)
Closest name: Pan Purple (#657aef)Relative luminance 0.2293

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fffd70

#70baff · #b570ff

#ff7073 · #73ff70

Split-complementary

Open in tool →

#ffb570 · #baff70

#ff70ba · #fffd70 · #70ffb5

Contrast

#7073ff as textRatioAAAA largeAAAFix
Aaon white
3.76:1failpassfail
  • AA: use #5c5fff as the text (4.63:1)
  • AAA: use #2e31ff as the text (7:1)
  • AA: or shift the background to #1c1c1c (4.53:1)
Aaon black
5.59:1passpassfail
  • AAA: use #8a8cff as the text (7.28:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7073ff as the background.

Brands using this color

Fonts for this mood

#7073ff reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7073ff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7073ff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7073ff-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md