Color

#ff524d

#ff524d
hex#ff524d
rgbrgb(255, 82, 77)
hslhsl(2, 100%, 65%)
oklchoklch(0.678 0.21 26.1)
Closest name: Blood Burst (#ff474c)Relative luminance 0.2783

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4df9ff

#ff4da0 · #ffac4d

#4dff52 · #524dff

Split-complementary

Open in tool →

#4dffac · #4da0ff

#a0ff4d · #4df9ff · #ac4dff

Contrast

#ff524d as textRatioAAAA largeAAAFix
Aaon white
3.2:1failpassfail
  • AA: use #eb0800 as the text (4.6:1)
  • AAA: use #b30600 as the text (7.14:1)
  • AA: or shift the background to #292929 (4.55:1)
Aaon black
6.57:1passpassfail
  • AAA: use #ff615c as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff524d as the background.

Brands using this color

Fonts for this mood

#ff524d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff524d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff524d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff524d-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md