Color

#ff0073

#ff0073
hex#ff0073
rgbrgb(255, 0, 115)
hslhsl(333, 100%, 50%)
oklchoklch(0.642 0.257 6.5)
Closest name: Berry Blast (#ff017f)Relative luminance 0.225

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00ff8c

#ff00f2 · #ff0d00

#73ff00 · #0073ff

Split-complementary

Open in tool →

#00ff0d · #00f2ff

#f2ff00 · #00ff8c · #0d00ff

Contrast

#ff0073 as textRatioAAAA largeAAAFix
Aaon white
3.82:1failpassfail
  • AA: use #e60067 as the text (4.6:1)
  • AAA: use #ad004e as the text (7.27:1)
  • AA: or shift the background to #1a1a1a (4.56:1)
Aaon black
5.5:1passpassfail
  • AAA: use #ff57a2 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff0073 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ff0073 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff0073
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff0073 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff0073-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md