Color

#fe4b48

#fe4b48
hex#fe4b48
rgbrgb(254, 75, 72)
hslhsl(1, 99%, 64%)
oklchoklch(0.669 0.216 26)
Closest name: Blood Burst (#ff474c)Relative luminance 0.2657

Colors that go with #fe4b48

Charcoal, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#48fbfe

#fe48a0 · #fea648

#48fe4b · #4b48fe

Split-complementary

Open in tool →

#48fea6 · #48a0fe

#a0fe48 · #48fbfe · #a648fe

Contrast

#fe4b48 as textRatioAAAA largeAAAFix
Aaon white
3.33:1failpassfail
  • AA: use #e90501 as the text (4.68:1)
  • AAA: use #b20401 as the text (7.21:1)
  • AA: or shift the background to #262626 (4.55:1)
Aaon black
6.31:1passpassfail
  • AAA: use #fe5f5d as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fe4b48 as the background.

Brands using this color

Fonts for this mood

#fe4b48 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fe4b48
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fe4b48 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fe4b48-c4a19c-62cb9a-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md