Color

#fd7c77

#fd7c77
hex#fd7c77
rgbrgb(253, 124, 119)
hslhsl(2, 97%, 73%)
oklchoklch(0.734 0.158 24)
Closest name: salmon (#fa8072)Relative luminance 0.3663

Colors that go with #fd7c77

Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #fd7c77

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#77f8fd

#fd77b6 · #fdbf77

#77fd7c · #7c77fd

Split-complementary

Open in tool →

#77fdbf · #77b6fd

#b6fd77 · #77f8fd · #bf77fd

Contrast

#fd7c77 as textRatioAAAA largeAAAFix
Aaon white
2.52:1failfailfail
  • AA: use #ec0b04 as the text (4.55:1)
  • AAA: use #b00803 as the text (7.29:1)
  • AA: or shift the background to #383838 (4.65:1)
  • AAA: or shift the background to #171717 (7.11:1)
Aaon black
8.33:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd7c77 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd7c77 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd7c77
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd7c77 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd7c77-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md