Color

#f45348

#f45348
hex#f45348
rgbrgb(244, 83, 72)
hslhsl(4, 89%, 62%)
oklchoklch(0.661 0.199 27.7)
Closest name: Angry Flamingo (#f04e45)Relative luminance 0.2589

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#48e9f4

#f44893 · #f4aa48

#48f453 · #5348f4

Split-complementary

Open in tool →

#48f4aa · #4893f4

#93f448 · #48e9f4 · #aa48f4

Contrast

#f45348 as textRatioAAAA largeAAAFix
Aaon white
3.4:1failpassfail
  • AA: use #e71c0d as the text (4.6:1)
  • AAA: use #ae150a as the text (7.21:1)
  • AA: or shift the background to #242424 (4.57:1)
Aaon black
6.18:1passpassfail
  • AAA: use #f66a60 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f45348 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f45348 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f45348
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f45348 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f45348-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md