Color
#f40172
#f40172rgb(244, 1, 114)hsl(332, 99%, 48%)oklch(0.622 0.25 5.2)Colors that go with #f40172
Charcoal, Blue and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #f40172: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Blue #0000ff
shipped6 real palettes, including Dunkin''s brand system and native Cybersecurity's brand system put Blue beside #f40172, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #f40172: 7 real palettes, including Maybelline's brand system and ElevenLabs's brand system, as the accent.
Gold #ffd700
shippedGold shows up next to #f40172 in 7 real palettes, including Tabloid and Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom's brand system, as the accent.
Royal Blue #4169e1
shippedRoyal Blue is paired with #f40172 in 8 real palettes, including Ubisoft's brand system and Toyota's brand system, as the accent.
Sea Green #2e8b57
split-complementshippedSea Green is a split-complement of #f40172: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Taupe #483c32
shippedTaupe is paired with #f40172 in 7 real palettes, including Airbnb's brand system and Dunkin''s brand system, as the text colour against it.
Dark Cyan #008b8b
complementaryDark Cyan sits directly opposite #f40172 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #f40172
Tints & shades
Harmonies
Contrast
| #f40172 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.12:1 | fail | pass | fail | |
Aaon black | 5.09:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f40172 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#f40172 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #f40172 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/f40172-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md