Clinic
Open in tool →Teal reads clinical without the coldness of pure blue; the coral accent adds warmth for reassurance moments.
Color
#f37430
#f37430
hex
#f37430rgb
rgb(243, 116, 48)hsl
hsl(21, 89%, 57%)oklch
oklch(0.699 0.175 45.4)Closest name: Apocalyptic Orange (#f4711e)Relative luminance 0.3176
Colors that go with #f37430
Charcoal, Deep Sky Blue and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #f37430: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Deep Sky Blue #00bfff
complementaryshippedDeep Sky Blue sits directly opposite #f37430 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #f37430 in 6 real palettes, including Maple and Ember, as the accent.
Blue #0000ff
shipped5 real palettes, including Sketch's brand system and Readymag's brand system put Blue beside #f37430, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #f37430 in 4 real palettes, including Kiln and Chalkboard, as the accent.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #f37430: 5 real palettes, including Alpine and Paper & Pine, as the supporting colour.
Cornflower Blue #6495ed
split-complementshippedCornflower Blue is a split-complement of #f37430: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
shippedCrimson is paired with #f37430 in 6 real palettes, including Burger King's brand system and Retro Pop, as the lead colour.
Real palettes that use #f37430
Tints & shades
Harmonies
Contrast
| #f37430 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.86:1 | fail | fail | fail | |
Aaon black | 7.35:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f37430 as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#f37430 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #f37430
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #f37430 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/f37430-c4af9c-62cbbd-2d2a1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md