Color

#f34a12

#f34a12
hex#f34a12
rgbrgb(243, 74, 18)
hslhsl(15, 90%, 51%)
oklchoklch(0.645 0.213 36)
Closest name: orangered (#ff4500)Relative luminance 0.24

Colors that go with #f34a12

Cadet Blue, Charcoal and Dodger Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12baf3

#f3124a · #f3ba12

#12f34a · #4a12f3

Split-complementary

Open in tool →

#12f3ba · #124af3

#4af312 · #12baf3 · #ba12f3

Contrast

#f34a12 as textRatioAAAA largeAAAFix
Aaon white
3.62:1failpassfail
  • AA: use #d53e0b as the text (4.64:1)
  • AAA: use #a02e08 as the text (7.27:1)
  • AA: or shift the background to #1f1f1f (4.55:1)
Aaon black
5.8:1passpassfail
  • AAA: use #f56b3d as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f34a12 as the background.

Brands using this color

Fonts for this mood

#f34a12 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f34a12
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f34a12 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f34a12-c4ab9c-62cbb2-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md