Color

#f32c12

#f32c12
hex#f32c12
rgbrgb(243, 44, 18)
hslhsl(7, 90%, 51%)
oklchoklch(0.621 0.234 30.9)
Closest name: Arcade Fire (#ee3311)Relative luminance 0.209

Colors that go with #f32c12

Charcoal, Sea Green and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12d8f3

#f31268 · #f39c12

#12f32c · #2c12f3

Split-complementary

Open in tool →

#12f39c · #1268f3

#68f312 · #12d8f3 · #9c12f3

Contrast

#f32c12 as textRatioAAAA largeAAAFix
Aaon white
4.05:1failpassfail
  • AA: use #e4250c as the text (4.6:1)
  • AAA: use #ae1c09 as the text (7.07:1)
  • AA: or shift the background to #141414 (4.54:1)
Aaon black
5.18:1passpassfail
  • AAA: use #f66855 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f32c12 as the background.

Brands using this color

Fonts for this mood

#f32c12 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f32c12
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f32c12 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f32c12-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md