Color

#f0384d

#f0384d
hex#f0384d
rgbrgb(240, 56, 77)
hslhsl(353, 86%, 58%)
oklchoklch(0.63 0.218 20.5)
Closest name: Bat’s Blood Soup (#ee3366)Relative luminance 0.2189

Colors that go with #f0384d

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #f0384d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#38f0db

#f038a9 · #f07e38

#4df038 · #384df0

Split-complementary

Open in tool →

#38f07e · #38a9f0

#a9f038 · #38f0db · #7e38f0

Contrast

#f0384d as textRatioAAAA largeAAAFix
Aaon white
3.9:1failpassfail
  • AA: use #e8112b as the text (4.62:1)
  • AAA: use #af0d20 as the text (7.24:1)
  • AA: or shift the background to #171717 (4.59:1)
Aaon black
5.38:1passpassfail
  • AAA: use #f46778 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f0384d as the background.

Brands using this color

Fonts for this mood

#f0384d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f0384d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f0384d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f0384d-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md