Color

#ef5243

#ef5243
hex#ef5243
rgbrgb(239, 82, 67)
hslhsl(5, 84%, 60%)
oklchoklch(0.651 0.196 29)
Closest name: Angry Flamingo (#f04e45)Relative luminance 0.2479

Colors that go with #ef5243

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#43e0ef

#ef438b · #efa743

#43ef52 · #5243ef

Split-complementary

Open in tool →

#43efa7 · #438bef

#8bef43 · #43e0ef · #a743ef

Contrast

#ef5243 as textRatioAAAA largeAAAFix
Aaon white
3.52:1failpassfail
  • AA: use #e62514 as the text (4.53:1)
  • AAA: use #ae1c0f as the text (7.06:1)
  • AA: or shift the background to #212121 (4.57:1)
Aaon black
5.96:1passpassfail
  • AAA: use #f16c5f as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef5243 as the background.

Brands using this color

Fonts for this mood

#ef5243 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef5243
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef5243 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef5243-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md