Color

#ef5048

#ef5048
hex#ef5048
rgbrgb(239, 80, 72)
hslhsl(3, 84%, 61%)
oklchoklch(0.649 0.197 26.9)
Closest name: Angry Flamingo (#f04e45)Relative luminance 0.2456

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#48e7ef

#ef4893 · #efa448

#48ef50 · #5048ef

Split-complementary

Open in tool →

#48efa4 · #4893ef

#93ef48 · #48e7ef · #a448ef

Contrast

#ef5048 as textRatioAAAA largeAAAFix
Aaon white
3.55:1failpassfail
  • AA: use #e61e14 as the text (4.6:1)
  • AAA: use #ae170f as the text (7.17:1)
  • AA: or shift the background to #212121 (4.53:1)
Aaon black
5.91:1passpassfail
  • AAA: use #f26b64 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef5048 as the background.

Brands using this color

Fonts for this mood

#ef5048 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef5048
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef5048 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef5048-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md