Color

#ef3969

#ef3969
hex#ef3969
rgbrgb(239, 57, 105)
hslhsl(344, 85%, 58%)
oklchoklch(0.634 0.217 11.1)
Closest name: Bat’s Blood Soup (#ee3366)Relative luminance 0.223

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#39efbe

#ef39c4 · #ef6339

#69ef39 · #3969ef

Split-complementary

Open in tool →

#39ef63 · #39c4ef

#c4ef39 · #39efbe · #6339ef

Contrast

#ef3969 as textRatioAAAA largeAAAFix
Aaon white
3.85:1failpassfail
  • AA: use #e7134b as the text (4.57:1)
  • AAA: use #af0e39 as the text (7.13:1)
  • AA: or shift the background to #1a1a1a (4.52:1)
Aaon black
5.46:1passpassfail
  • AAA: use #f3688d as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef3969 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef3969 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef3969
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef3969 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef3969-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md