Color

#ef3441

#ef3441
hex#ef3441
rgbrgb(239, 52, 65)
hslhsl(356, 85%, 57%)
oklchoklch(0.623 0.221 23.3)
Closest name: Barberry (#ee1133)Relative luminance 0.2119

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34efe2

#ef349e · #ef8534

#41ef34 · #3441ef

Split-complementary

Open in tool →

#34ef85 · #349eef

#9eef34 · #34efe2 · #8534ef

Contrast

#ef3441 as textRatioAAAA largeAAAFix
Aaon white
4.01:1failpassfail
  • AA: use #e71321 as the text (4.65:1)
  • AAA: use #b30f1a as the text (7:1)
  • AA: or shift the background to #141414 (4.59:1)
Aaon black
5.24:1passpassfail
  • AAA: use #f36871 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef3441 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#ef3441 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef3441
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef3441 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef3441-c49e9c-62cb91-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md