Color

#ed704a

#ed704a
hex#ed704a
rgbrgb(237, 112, 74)
hslhsl(14, 82%, 61%)
oklchoklch(0.687 0.164 37.5)
Closest name: Basketball (#ee6730)Relative luminance 0.3009

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4ac7ed

#ed4a75 · #edc24a

#4aed70 · #704aed

Split-complementary

Open in tool →

#4aedc2 · #4a75ed

#75ed4a · #4ac7ed · #c24aed

Contrast

#ed704a as textRatioAAAA largeAAAFix
Aaon white
2.99:1failfailfail
  • AA: use #d54215 as the text (4.55:1)
  • AAA: use #a23210 as the text (7:1)
  • AA: or shift the background to #2e2e2e (4.54:1)
  • AAA: or shift the background to #000000 (7.02:1)
Aaon black
7.02:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed704a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#ed704a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed704a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed704a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed704a-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md