Color

#ed5464

#ed5464
hex#ed5464
rgbrgb(237, 84, 100)
hslhsl(354, 81%, 63%)
oklchoklch(0.655 0.188 18)
Closest name: Aphrodisiac (#e35a63)Relative luminance 0.2527

Colors that go with #ed5464

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#54edde

#ed54b0 · #ed9154

#64ed54 · #5464ed

Split-complementary

Open in tool →

#54ed91 · #54b0ed

#b0ed54 · #54edde · #9154ed

Contrast

#ed5464 as textRatioAAAA largeAAAFix
Aaon white
3.47:1failpassfail
  • AA: use #e71d31 as the text (4.55:1)
  • AAA: use #af1222 as the text (7.16:1)
  • AA: or shift the background to #212121 (4.64:1)
Aaon black
6.05:1passpassfail
  • AAA: use #ef6b79 as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed5464 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ed5464 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed5464
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed5464 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed5464-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md