Color

#ed024d

#ed024d
hex#ed024d
rgbrgb(237, 2, 77)
hslhsl(341, 98%, 47%)
oklchoklch(0.601 0.24 15.9)
Closest name: Barberry (#ee1133)Relative luminance 0.1858

Colors that go with #ed024d

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ed024d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#02eda3

#ed02c2 · #ed2d02

#4ded02 · #024ded

Split-complementary

Open in tool →

#02ed2d · #02c2ed

#c2ed02 · #02eda3 · #2d02ed

Contrast

#ed024d as textRatioAAAA largeAAAFix
Aaon white
4.45:1failpassfail
  • AA: use #e8024b as the text (4.62:1)
  • AAA: use #b10239 as the text (7.15:1)
  • AA: or shift the background to #050505 (4.58:1)
Aaon black
4.72:1passpassfail
  • AAA: use #fd5d90 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed024d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ed024d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ed024d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ed024d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ed024d-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md