Color

#ec5f74

#ec5f74
hex#ec5f74
rgbrgb(236, 95, 116)
hslhsl(351, 79%, 65%)
oklchoklch(0.67 0.174 14.1)
Closest name: Aphrodisiac (#e35a63)Relative luminance 0.2728

Colors that go with #ec5f74

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5fecd7

#ec5fbb · #ec915f

#74ec5f · #5f74ec

Split-complementary

Open in tool →

#5fec91 · #5fbbec

#bbec5f · #5fecd7 · #915fec

Contrast

#ec5f74 as textRatioAAAA largeAAAFix
Aaon white
3.25:1failpassfail
  • AA: use #e52441 as the text (4.51:1)
  • AAA: use #ad142b as the text (7.21:1)
  • AA: or shift the background to #262626 (4.65:1)
Aaon black
6.46:1passpassfail
  • AAA: use #ee6d80 as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ec5f74 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ec5f74 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ec5f74
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ec5f74 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ec5f74-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md