Color

#ad142b

#ad142b
hex#ad142b
rgbrgb(173, 20, 43)
hslhsl(351, 79%, 38%)
oklchoklch(0.48 0.183 21.5)
Closest name: Blood Rush (#aa2222)Relative luminance 0.0956

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#14ad96

#ad1478 · #ad4a14

#2bad14 · #142bad

Split-complementary

Open in tool →

#14ad4a · #1478ad

#78ad14 · #14ad96 · #4a14ad

Contrast

#ad142b as textRatioAAAA largeAAAFix
Aaon white
7.21:1passpasspassPasses AAA — no fix needed.
Aaon black
2.91:1failfailfail
  • AA: use #e41b39 as the text (4.51:1)
  • AAA: use #ee6d80 as the text (7.13:1)
  • AA: or shift the background to #cfcfcf (4.63:1)
  • AAA: or shift the background to #fcfcfc (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad142b as the background.

Brands using this color

Fonts for this mood

#ad142b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad142b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad142b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad142b-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md