Color

#e96d73

#e96d73
hex#e96d73
rgbrgb(233, 109, 115)
hslhsl(357, 74%, 67%)
oklchoklch(0.684 0.154 19.1)
Closest name: Breeze of Chilli (#f4706e)Relative luminance 0.295

Colors that go with #e96d73

Cadet Blue, Charcoal and Light Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #e96d73

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6de9e3

#e96db1 · #e9a56d

#73e96d · #6d73e9

Split-complementary

Open in tool →

#6de9a5 · #6db1e9

#b1e96d · #6de9e3 · #a56de9

Contrast

#e96d73 as textRatioAAAA largeAAAFix
Aaon white
3.04:1failpassfail
  • AA: use #e02e37 as the text (4.55:1)
  • AAA: use #ad1a21 as the text (7.13:1)
  • AA: or shift the background to #2b2b2b (4.65:1)
Aaon black
6.9:1passpassfail
  • AAA: use #ea7177 as the text (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e96d73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e96d73 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e96d73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #e96d73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e96d73-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md