Color

#ad1a21

#ad1a21
hex#ad1a21
rgbrgb(173, 26, 33)
hslhsl(357, 74%, 39%)
oklchoklch(0.482 0.18 25.6)
Closest name: Blood Rush (#aa2222)Relative luminance 0.0973

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1aada6

#ad1a6b · #ad5c1a

#21ad1a · #1a21ad

Split-complementary

Open in tool →

#1aad5c · #1a6bad

#6bad1a · #1aada6 · #5c1aad

Contrast

#ad1a21 as textRatioAAAA largeAAAFix
Aaon white
7.13:1passpasspassPasses AAA — no fix needed.
Aaon black
2.95:1failfailfail
  • AA: use #df2a33 as the text (4.52:1)
  • AAA: use #ea7177 as the text (7.13:1)
  • AA: or shift the background to #cfcfcf (4.57:1)
  • AAA: or shift the background to #ffffff (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad1a21 as the background.

Brands using this color

Fonts for this mood

#ad1a21 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad1a21
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad1a21 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad1a21-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md