Color
#e40779
#e40779rgb(228, 7, 121)hsl(329, 94%, 46%)oklch(0.597 0.24 0.1)Colors that go with #e40779
Denim, Gold and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Denim #1560bd
shippedDesigners have shipped Denim with #e40779: 9 real palettes, including Ulta Beauty's brand system and Maybelline's brand system, as the supporting colour.
Gold #ffd700
shippedGold shows up next to #e40779 in 5 real palettes, including Tabloid and Tequila Sunrise, as the accent.
Royal Blue #4169e1
shippedRoyal Blue is paired with #e40779 in 5 real palettes, including Ubisoft's brand system and Chase's brand system, as the accent.
Sea Green #2e8b57
split-complementshippedSea Green is a split-complement of #e40779: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Taupe #483c32
shippedTaupe is paired with #e40779 in 5 real palettes, including Dunkin''s brand system and Airbnb's brand system, as the lead colour.
Dark Cyan #008b8b
complementaryDark Cyan sits directly opposite #e40779 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #e40779: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Tomato #ff6347
shipped3 real palettes, including Sunset Boulevard and Airbnb's brand system put Tomato beside #e40779, as the lead colour.
Real palettes that use #e40779
Tints & shades
Harmonies
Contrast
| #e40779 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.56:1 | pass | pass | fail |
|
Aaon black | 4.61:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e40779 as the background.
Brands using this color
Fonts for this mood
#e40779 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #e40779 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/e40779-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md