Newsprint
Open in tool →Ink-black on warm paper with a single red — the broadsheet hierarchy that lets typography lead.
Color
#e0731f
#e0731f
hex
#e0731frgb
rgb(224, 115, 31)hsl
hsl(26, 76%, 50%)oklch
oklch(0.67 0.161 51.8)Closest name: Ochre (#cc7722)Relative luminance 0.2821
Colors that go with #e0731f
Charcoal, Cornflower Blue and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #e0731f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Cornflower Blue #6495ed
complementaryshippedCornflower Blue sits directly opposite #e0731f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #e0731f in 6 real palettes, including Maple and Ember, as the accent.
Blue #0000ff
shipped6 real palettes, including Sketch's brand system and Readymag's brand system put Blue beside #e0731f, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #e0731f in 4 real palettes, including Kiln and Coffee Bar, as the accent.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #e0731f: 6 real palettes, including Alpine and Paper & Pine, as the supporting colour.
Champagne #f7e7ce
shipped4 real palettes, including Woodsmoke and Coffee Bar put Champagne beside #e0731f, as that palette's text colour.
Crimson #dc143c
shippedCrimson is paired with #e0731f in 4 real palettes, including Burger King's brand system and Pizza Hut's brand system, as the lead colour.
Real palettes that use #e0731f
Tints & shades
Harmonies
Contrast
| #e0731f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.16:1 | fail | pass | fail | |
Aaon black | 6.64:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e0731f as the background.
Brands using this color
Palettes built around it
Saffron
Open in tool →Saffron and clove with a teal counterpoint — spice-market warmth, balanced so it doesn't go orange everywhere.
Maple
Open in tool →The three colours a maple goes through in October, on a warm white — loud, seasonal, and readable because the type is near-black.
Fonts for this mood
#e0731f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #e0731f
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #e0731f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/e0731f-c4b29c-62cbc5-2d2b1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md