Color

#dc694c

#dc694c
hex#dc694c
rgbrgb(220, 105, 76)
hslhsl(12, 67%, 58%)
oklchoklch(0.653 0.151 35.3)
Closest name: Basketball (#ee6730)Relative luminance 0.2584

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4cbfdc

#dc4c77 · #dcb14c

#4cdc69 · #694cdc

Split-complementary

Open in tool →

#4cdcb1 · #4c77dc

#77dc4c · #4cbfdc · #b14cdc

Contrast

#dc694c as textRatioAAAA largeAAAFix
Aaon white
3.4:1failpassfail
  • AA: use #cc4928 as the text (4.61:1)
  • AAA: use #99371e as the text (7.19:1)
  • AA: or shift the background to #242424 (4.56:1)
Aaon black
6.17:1passpassfail
  • AAA: use #e07b61 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #dc694c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#dc694c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #dc694c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #dc694c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dc694c-c4a99c-62cbad-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md