Color

#da352f

#da352f
hex#da352f
rgbrgb(218, 53, 47)
hslhsl(2, 70%, 52%)
oklchoklch(0.585 0.202 27.6)
Closest name: Bacon Strips (#df3f32)Relative luminance 0.1766

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2fd5da

#da2f7f · #da8a2f

#2fda35 · #352fda

Split-complementary

Open in tool →

#2fda8a · #2f7fda

#7fda2f · #2fd5da · #8a2fda

Contrast

#da352f as textRatioAAAA largeAAAFix
Aaon white
4.63:1passpassfail
  • AAA: use #a9221e as the text (7.16:1)
Aaon black
4.53:1passpassfail
  • AAA: use #e67470 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da352f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da352f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da352f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da352f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da352f-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md