Color

#d43835

#d43835
hex#d43835
rgbrgb(212, 56, 53)
hslhsl(1, 65%, 52%)
oklchoklch(0.578 0.193 26.5)
Closest name: Bento Box (#cc363c)Relative luminance 0.1708

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#35d2d4

#d43582 · #d48735

#35d438 · #3835d4

Split-complementary

Open in tool →

#35d487 · #3582d4

#82d435 · #35d2d4 · #8735d4

Contrast

#d43835 as textRatioAAAA largeAAAFix
Aaon white
4.75:1passpassfail
  • AAA: use #a82624 as the text (7.08:1)
Aaon black
4.42:1failpassfail
  • AA: use #d53c39 as the text (4.53:1)
  • AAA: use #e27674 as the text (7.08:1)
  • AA: or shift the background to #fafafa (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d43835 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d43835 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d43835
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d43835 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d43835-c4a19c-62cb9a-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md