Sunset Boulevard
Open in tool →Coral, apricot and magenta on aubergine — the gradient sunset every event brand wants, decomposed into flat tokens.
Color
#ca4990
#ca4990
hex
#ca4990rgb
rgb(202, 73, 144)hsl
hsl(327, 55%, 54%)oklch
oklch(0.602 0.179 349.7)Closest name: Beetroot Purple (#d33376)Relative luminance 0.1934
Colors that go with #ca4990
Denim, Dark Cyan and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Denim #1560bd
shippedDesigners have shipped Denim with #ca4990: 4 real palettes, including Ulta Beauty's brand system and Chase's brand system, as the supporting colour.
Dark Cyan #008b8b
complementaryDark Cyan sits directly opposite #ca4990 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #ca4990: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Crimson #dc143c
shippedCrimson is paired with #ca4990 in 3 real palettes, including The Ordinary's brand system and Snyk's brand system, as the supporting colour.
Gold #ffd700
shippedGold shows up next to #ca4990 in 3 real palettes, including Tabloid and Night Market, as the accent.
Orange #ffa500
shipped3 real palettes, including Sunset Boulevard and Tequila Sunrise put Orange beside #ca4990, as the supporting colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #ca4990 in 3 real palettes, including Ubisoft's brand system and Chase's brand system, as the accent.
Steel Blue #4682b4
triadicshippedSteel Blue completes a triad with #ca4990 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Real palettes that use #ca4990
Tints & shades
Harmonies
Contrast
| #ca4990 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.31:1 | fail | pass | fail | |
Aaon black | 4.87:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ca4990 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#ca4990 reads as warm. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #ca4990
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #ca4990 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/ca4990-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md