Color

#c96979

#c96979
hex#c96979
rgbrgb(201, 105, 121)
hslhsl(350, 47%, 60%)
oklchoklch(0.636 0.122 10.6)
Closest name: Berrylicious (#d75e6c)Relative luminance 0.239

Colors that go with #c96979

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#69c9b9

#c969a9 · #c98969

#79c969 · #6979c9

Split-complementary

Open in tool →

#69c989 · #69a9c9

#a9c969 · #69c9b9 · #8969c9

Contrast

#c96979 as textRatioAAAA largeAAAFix
Aaon white
3.63:1failpassfail
  • AA: use #bf4f62 as the text (4.66:1)
  • AAA: use #963646 as the text (7.21:1)
  • AA: or shift the background to #1f1f1f (4.54:1)
Aaon black
5.78:1passpassfail
  • AAA: use #d1808d as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c96979 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c96979 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c96979
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c96979 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c96979-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md