Color

#bd0f72

#bd0f72
hex#bd0f72
rgbrgb(189, 15, 114)
hslhsl(326, 85%, 40%)
oklchoklch(0.526 0.21 354.4)
Closest name: Botticelli (#b70272)Relative luminance 0.1238

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0fbd5a

#b10fbd · #bd0f1b

#72bd0f · #0f72bd

Split-complementary

Open in tool →

#1bbd0f · #0fbdb1

#bdb10f · #0fbd5a · #0f1bbd

Contrast

#bd0f72 as textRatioAAAA largeAAAFix
Aaon white
6.04:1passpassfail
  • AAA: use #aa0e66 as the text (7.09:1)
Aaon black
3.48:1failpassfail
  • AA: use #de1285 as the text (4.53:1)
  • AAA: use #f25fb2 as the text (7.06:1)
  • AA: or shift the background to #e0e0e0 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd0f72 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd0f72 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd0f72
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd0f72 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd0f72-c19fae-67cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md