Color

#bb44ad

#bb44ad
hex#bb44ad
rgbrgb(187, 68, 173)
hslhsl(307, 47%, 50%)
oklchoklch(0.587 0.194 332.7)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1772

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44bb52

#8d44bb · #bb4472

#adbb44 · #44adbb

Split-complementary

Open in tool →

#72bb44 · #44bb8d

#bb8d44 · #44bb52 · #4472bb

Contrast

#bb44ad as textRatioAAAA largeAAAFix
Aaon white
4.62:1passpassfail
  • AAA: use #8e3384 as the text (7.1:1)
Aaon black
4.54:1passpassfail
  • AAA: use #ce78c4 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb44ad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb44ad reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb44ad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb44ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb44ad-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md