CSS color

plum

#dda0dd

hex#dda0dd

rgbrgb(221, 160, 221)

hslhsl(300, 47%, 75%)

oklchoklch(0.783 0.108 326.5)

Relative luminance 0.4573

Warm Light Clean

Open in palette tool Check contrast

Plum on this page is the real value, not a screenshot: exact hex, RGB, HSL and OKLCH, ten tints and ten shades, classic harmonies, and WCAG contrast with fixes — plus the curated palettes it appears in and any public brand that adopts it.

Tints & shades

Tints — toward white

e0a9e0 e4b4e4 e7bce7 e9c3e9 edceed f0d6f0 f3ddf3 f6e5f6 faf0fa fcf8fc

Shades — toward black

d487d4 ca6dca c153c1 b040b0 963696 782b78 5e225e 431843 290f29 0f050f

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

dda0dd a1dda1

#a1dda1

Analogous

Open in tool →

dda0dd bfa1dd dda1bf

#bfa1dd · #dda1bf

Triadic

Open in tool →

dda0dd dddda1 a1dddd

#dddda1 · #a1dddd

Split-complementary

Open in tool →

dda0dd bfdda1 a1ddbf

#bfdda1 · #a1ddbf

Tetradic

Open in tool →

dda0dd ddbfa1 a1dda1 a1bfdd

#ddbfa1 · #a1dda1 · #a1bfdd

Contrast

plum as text	Ratio	AA	AA large	AAA	Fix
Aaon white	2.07:1	fail	fail	fail	AA: use #bb44bb as the text (4.51:1) AAA: use #8b328b as the text (7.17:1) AA: or shift the background to #454545 (4.63:1) AAA: or shift the background to #292929 (7.03:1)
Aaon black	10.15:1	pass	pass	pass	Passes AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with plum as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

plum reads as warm, light, clean. The font library is tagged with the same vocabulary:

Warm fonts →Clean fonts →

mcpConnect your agent — build around plum

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #dda0dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/dda0dd-c19fbd-95cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md