Color

#b98037

#b98037
hex#b98037
rgbrgb(185, 128, 55)
hslhsl(34, 54%, 47%)
oklchoklch(0.644 0.113 69.8)
Closest name: Arrakis Spice (#bb8246)Relative luminance 0.2603

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#376fb9

#b94037 · #b0b937

#37b980 · #8037b9

Split-complementary

Open in tool →

#37b0b9 · #4037b9

#37b940 · #376fb9 · #b937b0

Contrast

#b98037 as textRatioAAAA largeAAAFix
Aaon white
3.38:1failpassfail
  • AA: use #9d6d2f as the text (4.5:1)
  • AAA: use #724f22 as the text (7.35:1)
  • AA: or shift the background to #242424 (4.59:1)
Aaon black
6.21:1passpassfail
  • AAA: use #c68b3f as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b98037 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b98037 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b98037
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b98037 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b98037-c4b79c-62c2cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md