Color

#ab3f72

#ab3f72
hex#ab3f72
rgbrgb(171, 63, 114)
hslhsl(332, 46%, 46%)
oklchoklch(0.532 0.151 354.1)
Closest name: Fandango (#b53389)Relative luminance 0.1343

Colors that go with #ab3f72

Teal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3fab79

#ab3fa8 · #ab433f

#72ab3f · #3f72ab

Split-complementary

Open in tool →

#3fab43 · #3fa8ab

#a8ab3f · #3fab79 · #433fab

Contrast

#ab3f72 as textRatioAAAA largeAAAFix
Aaon white
5.7:1passpassfail
  • AAA: use #913660 as the text (7.24:1)
Aaon black
3.69:1failpassfail
  • AA: use #bd4c81 as the text (4.51:1)
  • AAA: use #cf7da3 as the text (7.12:1)
  • AA: or shift the background to #e6e6e6 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab3f72 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab3f72 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab3f72
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab3f72 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab3f72-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md