Color

#72ab3f

#72ab3f
hex#72ab3f
rgbrgb(114, 171, 63)
hslhsl(92, 46%, 46%)
oklchoklch(0.679 0.152 132.7)
Closest name: Asparagus (#77ab56)Relative luminance 0.3306

Colors that go with #72ab3f

Charcoal, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#793fab

#a8ab3f · #3fab43

#3f72ab · #ab3f72

Split-complementary

Open in tool →

#433fab · #ab3fa8

#3fa8ab · #793fab · #ab433f

Contrast

#72ab3f as textRatioAAAA largeAAAFix
Aaon white
2.76:1failfailfail
  • AA: use #578230 as the text (4.52:1)
  • AAA: use #406124 as the text (7.11:1)
  • AA: or shift the background to #333333 (4.58:1)
  • AAA: or shift the background to #0d0d0d (7.05:1)
Aaon black
7.61:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72ab3f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72ab3f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72ab3f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72ab3f-acbea2-564edf-202d1f-f1f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md