Color

#ab150d

#ab150d
hex#ab150d
rgbrgb(171, 21, 13)
hslhsl(3, 86%, 36%)
oklchoklch(0.474 0.183 29.3)
Closest name: Blood Rush (#aa2222)Relative luminance 0.0922

Colors that go with #ab150d

Royal Blue, Teal and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0da3ab

#ab0d54 · #ab640d

#0dab15 · #150dab

Split-complementary

Open in tool →

#0dab64 · #0d54ab

#54ab0d · #0da3ab · #640dab

Contrast

#ab150d as textRatioAAAA largeAAAFix
Aaon white
7.38:1passpasspassPasses AAA — no fix needed.
Aaon black
2.84:1failfailfail
  • AA: use #e81c11 as the text (4.61:1)
  • AAA: use #f36a62 as the text (7.05:1)
  • AA: or shift the background to #cccccc (4.6:1)
  • AAA: or shift the background to #fafafa (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab150d as the background.

Brands using this color

Fonts for this mood

#ab150d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab150d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab150d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab150d-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md