Color
#a40e4d
#a40e4drgb(164, 14, 77)hsl(335, 84%, 35%)oklch(0.467 0.181 4.7)Colors that go with #a40e4d
Crimson, Denim and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Crimson #dc143c
shippedCrimson is paired with #a40e4d in 7 real palettes, including Wendy's's brand system and Nintendo's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #a40e4d: 6 real palettes, including Chase's brand system and State Farm's brand system, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #a40e4d in 4 real palettes, including Chase's brand system and Bose's brand system, as the supporting colour.
Taupe #483c32
shippedTaupe is paired with #a40e4d in 14 real palettes, including Chipotle's brand system and Tommy Hilfiger's brand system, as the supporting colour.
Teal #008080
complementaryTeal sits directly opposite #a40e4d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Sea Green #2e8b57
split-complementshippedSea Green is a split-complement of #a40e4d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #a40e4d: 3 real palettes, including MLB's brand system and Reebok's brand system, as the accent.
Charcoal #36454f
neutralCharcoal is the body-text near-black for #a40e4d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #a40e4d
Tints & shades
Harmonies
Contrast
| #a40e4d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 7.64:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.75:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a40e4d as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#a40e4d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #a40e4d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/a40e4d-c49ca8-62cb6d-2d201f-f1e9f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md