Color

#a372cb

#a372cb
hex#a372cb
rgbrgb(163, 114, 203)
hslhsl(273, 46%, 62%)
oklchoklch(0.637 0.138 308.3)
Closest name: Amethyst (#9966cc)Relative luminance 0.2413

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9acb72

#7672cb · #cb72c6

#cba372 · #72cba3

Split-complementary

Open in tool →

#c6cb72 · #72cb76

#cb7672 · #9acb72 · #72c6cb

Contrast

#a372cb as textRatioAAAA largeAAAFix
Aaon white
3.6:1failpassfail
  • AA: use #945bc2 as the text (4.63:1)
  • AAA: use #753da4 as the text (7.09:1)
  • AA: or shift the background to #1f1f1f (4.57:1)
Aaon black
5.83:1passpassfail
  • AAA: use #af84d2 as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a372cb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a372cb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a372cb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a372cb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a372cb-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md