Color

#a32014

#a32014
hex#a32014
rgbrgb(163, 32, 20)
hslhsl(5, 78%, 36%)
oklchoklch(0.466 0.168 29.9)
Closest name: Blood Rush (#aa2222)Relative luminance 0.0887

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1497a3

#a31450 · #a36814

#14a320 · #2014a3

Split-complementary

Open in tool →

#14a368 · #1450a3

#50a314 · #1497a3 · #6814a3

Contrast

#a32014 as textRatioAAAA largeAAAFix
Aaon white
7.57:1passpasspassPasses AAA — no fix needed.
Aaon black
2.77:1failfailfail
  • AA: use #e32d1c as the text (4.66:1)
  • AAA: use #ec7065 as the text (7.07:1)
  • AA: or shift the background to #c9c9c9 (4.57:1)
  • AAA: or shift the background to #f7f7f7 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a32014 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a32014 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a32014
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a32014 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a32014-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md