Color

#9d535d

#9d535d
hex#9d535d
rgbrgb(157, 83, 93)
hslhsl(352, 31%, 47%)
oklchoklch(0.533 0.098 12.4)
Closest name: Annatto (#8c5341)Relative luminance 0.1414

Colors that go with #9d535d

Dark Olive Green, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #9d535d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#539d93

#9d5382 · #9d6e53

#5d9d53 · #535d9d

Split-complementary

Open in tool →

#539d6e · #53829d

#829d53 · #539d93 · #6e539d

Contrast

#9d535d as textRatioAAAA largeAAAFix
Aaon white
5.48:1passpassfail
  • AAA: use #82454d as the text (7.22:1)
Aaon black
3.83:1failpassfail
  • AA: use #ab5f69 as the text (4.57:1)
  • AAA: use #c0878e as the text (7.1:1)
  • AA: or shift the background to #ebebeb (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9d535d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9d535d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9d535d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9d535d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9d535d-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md