Color

#9b770d

#9b770d
hex#9b770d
rgbrgb(155, 119, 13)
hslhsl(45, 85%, 33%)
oklchoklch(0.589 0.117 86.7)
Closest name: Caramel (#af6f09)Relative luminance 0.2019

Colors that go with #9b770d

Royal Blue, Champagne and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #9b770d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d309c

#9c300d · #789c0d

#0d9c78 · #780d9c

Split-complementary

Open in tool →

#0d789c · #300d9c

#0d9c30 · #0d309c · #9c0d78

Contrast

#9b770d as textRatioAAAA largeAAAFix
Aaon white
4.17:1failpassfail
  • AA: use #92710c as the text (4.58:1)
  • AAA: use #6d5409 as the text (7.19:1)
  • AA: or shift the background to #0f0f0f (4.6:1)
Aaon black
5.04:1passpassfail
  • AAA: use #bd910f as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9b770d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9b770d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9b770d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9b770d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9b770d-c4be9c-62afcb-2b2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md