Color

#996edd

#996edd
hex#996edd
rgbrgb(153, 110, 221)
hslhsl(263, 62%, 65%)
oklchoklch(0.63 0.165 299.6)
Closest name: mediumpurple (#9370db)Relative luminance 0.2314

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b3dd6e

#6e7bdd · #d06edd

#dd996e · #6edd99

Split-complementary

Open in tool →

#ddd06e · #7bdd6e

#dd6e7b · #b3dd6e · #6eddd0

Contrast

#996edd as textRatioAAAA largeAAAFix
Aaon white
3.73:1failpassfail
  • AA: use #8a5ad8 as the text (4.63:1)
  • AAA: use #6d30cf as the text (7.06:1)
  • AA: or shift the background to #1c1c1c (4.57:1)
Aaon black
5.63:1passpassfail
  • AAA: use #aa87e3 as the text (7.28:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #996edd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#996edd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #996edd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #996edd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/996edd-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md