Color

#996e29

#996e29
hex#996e29
rgbrgb(153, 110, 41)
hslhsl(37, 58%, 38%)
oklchoklch(0.569 0.1 75.7)
Closest name: Aged Antics (#886b2e)Relative luminance 0.1808

Colors that go with #996e29

Rust, Royal Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#295499

#993629 · #8c9929

#29996e · #6e2999

Split-complementary

Open in tool →

#298c99 · #362999

#299936 · #295499 · #99298c

Contrast

#996e29 as textRatioAAAA largeAAAFix
Aaon white
4.55:1passpassfail
  • AAA: use #71511e as the text (7.25:1)
Aaon black
4.62:1passpassfail
  • AAA: use #c18b33 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #996e29 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#996e29 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #996e29
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #996e29 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/996e29-c4b99c-62bdcb-2c2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md