Color

#986943

#986943
hex#986943
rgbrgb(152, 105, 67)
hslhsl(27, 39%, 43%)
oklchoklch(0.561 0.08 59.1)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1718

Colors that go with #986943

Royal Blue, Champagne and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #986943

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#437298

#984347 · #989443

#439869 · #694398

Split-complementary

Open in tool →

#439894 · #434798

#479843 · #437298 · #944398

Contrast

#986943 as textRatioAAAA largeAAAFix
Aaon white
4.73:1passpassfail
  • AAA: use #755133 as the text (7.04:1)
Aaon black
4.44:1failpassfail
  • AA: use #9c6c44 as the text (4.64:1)
  • AAA: use #bc8d67 as the text (7.14:1)
  • AA: or shift the background to #fafafa (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #986943 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#986943 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #986943
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #986943 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/986943-c4b39c-62cbc7-2d2c1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md