Color

#982a49

#982a49
hex#982a49
rgbrgb(152, 42, 73)
hslhsl(343, 57%, 38%)
oklchoklch(0.464 0.146 8.2)
Closest name: Berry (#990f4b)Relative luminance 0.0881

Colors that go with #982a49

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #982a49

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2a9879

#982a80 · #98422a

#49982a · #2a4998

Split-complementary

Open in tool →

#2a9842 · #2a8098

#80982a · #2a9879 · #422a98

Contrast

#982a49 as textRatioAAAA largeAAAFix
Aaon white
7.6:1passpasspassPasses AAA — no fix needed.
Aaon black
2.76:1failfailfail
  • AA: use #cb436a as the text (4.55:1)
  • AAA: use #da7793 as the text (7.04:1)
  • AA: or shift the background to #c9c9c9 (4.59:1)
  • AAA: or shift the background to #f7f7f7 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #982a49 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#982a49 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #982a49
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #982a49 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/982a49-c49ca3-62cb7b-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md