Color

#978d53

#978d53
hex#978d53
rgbrgb(151, 141, 83)
hslhsl(51, 29%, 46%)
oklchoklch(0.639 0.079 99.7)
Closest name: Amazon Queen (#948f54)Relative luminance 0.2625

Colors that go with #978d53

Charcoal, Medium Purple and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #978d53

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#535d97

#976b53 · #809753

#53978d · #8d5397

Split-complementary

Open in tool →

#538097 · #6b5397

#53976b · #535d97 · #975380

Contrast

#978d53 as textRatioAAAA largeAAAFix
Aaon white
3.36:1failpassfail
  • AA: use #7d7545 as the text (4.66:1)
  • AAA: use #5f5935 as the text (7.08:1)
  • AA: or shift the background to #262626 (4.5:1)
Aaon black
6.25:1passpassfail
  • AAA: use #a19659 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978d53 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#978d53 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #978d53
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #978d53 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/978d53-c4c29c-4eaadf-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md