Color

#978649

#978649
hex#978649
rgbrgb(151, 134, 73)
hslhsl(47, 35%, 44%)
oklchoklch(0.622 0.083 94.2)
Closest name: Amazon Queen (#948f54)Relative luminance 0.2411

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#495a97

#975f49 · #819749

#499786 · #864997

Split-complementary

Open in tool →

#498197 · #5f4997

#49975f · #495a97 · #974981

Contrast

#978649 as textRatioAAAA largeAAAFix
Aaon white
3.61:1failpassfail
  • AA: use #83743f as the text (4.63:1)
  • AAA: use #60562e as the text (7.32:1)
  • AA: or shift the background to #1f1f1f (4.57:1)
Aaon black
5.82:1passpassfail
  • AAA: use #a99651 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978649 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#978649 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #978649
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #978649 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/978649-c4c09c-62abcb-2a2d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md