Color

#978617

#978617
hex#978617
rgbrgb(151, 134, 23)
hslhsl(52, 74%, 34%)
oklchoklch(0.617 0.122 99.7)
Closest name: Captain Kirk (#9b870c)Relative luminance 0.2369

Colors that go with #978617

Charcoal, Champagne and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #978617

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#172897

#974617 · #689717

#179786 · #861797

Split-complementary

Open in tool →

#176897 · #461797

#179746 · #172897 · #971768

Contrast

#978617 as textRatioAAAA largeAAAFix
Aaon white
3.66:1failpassfail
  • AA: use #857614 as the text (4.57:1)
  • AAA: use #62570f as the text (7.27:1)
  • AA: or shift the background to #1f1f1f (4.5:1)
Aaon black
5.74:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978617 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#978617 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #978617
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #978617 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/978617-c4c39c-4ea7df-292d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md