Color
#974617
#974617rgb(151, 70, 23)hsl(22, 74%, 34%)oklch(0.491 0.123 46.5)Colors that go with #974617
Crimson, Royal Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Crimson #dc143c
analogousshippedCrimson is #974617's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Royal Blue #4169e1
split-complementshippedRoyal Blue is a split-complement of #974617: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Steel Blue #4682b4
complementaryshippedSteel Blue sits directly opposite #974617 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shipped5 real palettes, including BrandSweets's brand system and Woodsmoke put Champagne beside #974617.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #974617 in 5 real palettes, including Olive Grove and BrandSweets's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #974617: 6 real palettes, including State Farm's brand system and Dyson's brand system, as the accent.
Goldenrod #daa520
shippedGoldenrod shows up next to #974617 in 4 real palettes, including Harvest and Fireside, as the accent.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #974617: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #974617
Tints & shades
Harmonies
Contrast
| #974617 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.55:1 | pass | pass | fail |
|
Aaon black | 3.2:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #974617 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#974617 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #974617 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/974617-c4af9c-62cbbf-2d2a1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md