Color

#976444

#976444
hex#976444
rgbrgb(151, 100, 68)
hslhsl(23, 38%, 43%)
oklchoklch(0.55 0.081 52.4)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1611

Colors that go with #976444

Royal Blue, Champagne and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#447797

#97444e · #978e44

#449764 · #644497

Split-complementary

Open in tool →

#44978e · #444e97

#4e9744 · #447797 · #8e4497

Contrast

#976444 as textRatioAAAA largeAAAFix
Aaon white
4.97:1passpassfail
  • AAA: use #784f36 as the text (7.07:1)
Aaon black
4.22:1failpassfail
  • AA: use #9e6947 as the text (4.57:1)
  • AAA: use #bd8a6b as the text (7.01:1)
  • AA: or shift the background to #f5f5f5 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #976444 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#976444 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #976444
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #976444 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/976444-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md